Online businesses vie for that number one spot on Google’s search engine results pages. It’s the coveted spot that gets most of the clicks from users, which means if it’s your business, you have a higher chance of getting sales. The ways to get to that top spot has changed over time, and practices you …
Tweaks to Make on Your Website to Make it Google-friendly Read More »
In the digital age, everyone has an online persona. For individuals, it’s the image they want to present to the world. It shows the highlights of their life, which sparks envy from those who are living a less interesting life in comparison. For businesses, it’s the voice they use to be relatable to customers. What …
3 Questions to Ask When Establishing the Brand’s Online Persona Read More »
Innovation is nothing new to Sydneysiders. Without innovative processes and products, it will not see the progress it enjoys now. With innovation comes a great deal of scepticism, however. Customers who don’t quite understand why they need your product need a little more convincing than family and friends who get information from your first-hand. You …
Ways to Connect and Inform Customers About Your Brand Read More »
No matter how expertly developed, visually appealing or market relevant your mobile app is, if it just sits in the app store not being downloaded, then it’s worth nothing. While a few downloads are somewhat ‘better’ than not having any, too low of a number is still bad. It turns off users, judging the app …
Three Most Effective Ways to Boost Mobile App Downloads Read More »
Technology has come a long way in various industries including healthcare. Using a private branch exchange (PBX) system for hospitals provides solutions that can empower both collaboration and communication of any health establishment. To help you learn more about it, here are a few benefits that an IP system can offer to the health industry. Better …
The Many Benefits of IP PBX to the Healthcare Industry Read More »
“Content is king” You’ve probably heard this phrase before. Heck, you’ve probably heard it so many times that you’re probably sick of hearing it. But, no matter how cliché it gets, it never loses its truth. Despite all the new technologies, or new terms (unpopular opinion: inbound/outbound marketing are just buzzwords for marketing), content will …
Long Live the King! Why No Martech Can Replace Quality Content Read More »
In the search engine optimization world, there’s nothing more valuable and sough-after than achieving high keyword rankings, with the main goal of gettingthe top spot in search results organically. This is because the top 3 positions in any search results enjoy extremely high traffic and lucrative lead opportunities compared to other positions. But with major …
With more VOD services popping up to challenge Netflix’ supremacy over streaming sites, are any of them worthy of taking the crown? Snag Films Monthly Subscription: Free Compatibility: iOS, Mac, PC, Android With over 10,000 TV series and films in its repertoire, you would imagine that Snag Films would have a hefty subscription fee. But …
Netflix Killers? Great Streaming Sites that are Challenging Netflix Read More »
One of the most important disciplines to master in digital marketing is staying ahead of the curve. By adopting new trends and becoming an early-adopter of new tech, marketers can gain an edge over their competitors and deliver superior service to their clients. As the decade comes to a close, we take a look at …
The Future of Martech: Key Pieces of Marketing Technology for the Next Decade Read More »
For all intents and purposes, Google has now become ubiquitous with the internet, so much so that, over the past few years, Google has become a verb to mean ‘search the internet’. In any other industry, Google would be considered a monopoly, and as such, would be subject to governmental regulations, steep monitoring, and a …
