Digital Age

customer base

Business Mistakes that Endanger Your Customer Base

Every business owner has a desire to witness their business become successful. It is a vision that every entrepreneur should have. And while multiple factors dictate the outcome of every business, there is one thing that allows them to even exist in the first place: their consumers. Businesses exist to satisfy certain consumer demands, after …

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restaurant

Writing a Restaurant Blog? Five Tips You Need to Succeed

Most people talk about the hassle of managing a restaurant when there are tons of amazing things that comes with it too. If you love cooking or just food in general, running a restaurant can be a passionate income-earning career that could give you many exciting experiences. You have the freedom to experiment with recipes, …

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Ways to Connect and Inform Customers About Your Brand

Innovation is nothing new to Sydneysiders. Without innovative processes and products, it will not see the progress it enjoys now. With innovation comes a great deal of scepticism, however. Customers who don’t quite understand why they need your product need a little more convincing than family and friends who get information from your first-hand. You …

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How the Pandemic is Shaping How We Create User Interface Designs

User interfaces have changed drastically over the decades. A user interface or U.I. is by which a person, or a user, commands software and a computer to do specific actions. The user interface of most computers and most gadgets have evolved over countless feedback and experience of multiple computer users over time. There was a time …

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Life After COVID-19: What the Pandemic Has Done to Technology

There’s a case to be made about what the pandemic has done to society in general. While businesses and society have slowly ground to a halt, there’s something else happening. COVID-19 has actually helped society to explore the strength of remote communications. While it remains to be seen, it seems that society has responded by …

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Dealing with COVID-19: Adjusting Your Marketing to the New Normal

Preparing for unexpected situations can help your business survive. It helps reduce the possibility of experiencing major challenges that may lead to serious business problems. No wonder many business owners and entrepreneurs do their best to ensure they prepare risk management strategies. Doing this helps them anticipate possible issues that may affect their team’s daily …

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digital world

Trending Technologies To Master In 2021

Change is constant, and this applies to your career as well. Upskilling isn’t an option anymore. It’s a need, and that’s because technology is evolving fast. A programming language that’s making rounds for this week may become obsolete in the next couple of days—and as more funds get invested in research and development, existing technologies …

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Low-tech Storage for High-tech Workspaces

We are running out of space, and cities are now building upwards rather than outwards. Our workspaces are getting smaller and smaller, and there’s little room left for good old storage. Of course, computers and cloud storage have replaced the cavernous storerooms of yore, but even the high-tech offices of tomorrow need physical storage space. …

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customers with shopping bags

Tech-Based Strategies to Improve Customer Retention

Every successful business understands the value of keeping their existing customer base happy. Building upon your relationships with your current customers is much cheaper than investing in new ones, and it’s an effective way to boost profits. There are plenty of ways to accomplish this. Traditional strategies are good, but tech-based solutions are even better …

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internet world

Does the Internet Own You?

Because the internet is literally an interconnected system throughout the globe, no one entity really owns it in its entirety, technically speaking. There are those that hold major footholds within its ever-expanding landscape, but more than who controls it, the continued prominence of the internet shows that, if you think about it, the internet really …

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